About us

HVAC and Plumbing Company in Denton, TX

Rite NOW is a trusted, family-owned HVAC and plumbing company in Denton, TX, proudly serving local homes since 1980. From AC repairs and heating installations to plumbing emergencies, we deliver every job with honesty, skill, and care. Our team serves Denton, Corinth, Flower Mound, Highland Village, and surrounding areas with reliable solutions built to last. Families choose us because we blend old-fashioned values with modern expertise, making comfort simple, affordable, and worry-free.

Mission Statement

Our mission is to serve our neighbors and strengthen our community by delivering stellar comfort right NOW—through neighborly care, innovative solutions, and a winning spirit.

Vision Statement

Our vision is to be the most trusted home service provider in North Texas, while empowering and uplifting our neighbors and team to reach for the stars.

What is the origin of our name?

Rite NOW Home Services was born from a cosmic calling within our leadership team—to create an incredible place to work where everyone feels valued, challenged, and supported. Our brand was built on a foundation of highly talented people whose guiding force is servant leadership. Together, our team shines with passion, delivering exceptional service to every customer through a lens of compassion, empathy, and kindness. That’s our “WHY.”

Here’s the “WHO.” Meet Jared, our galactic mascot guy! He’s more than just a character—he’s the embodiment of the values that guide our entire team. Jared represents what it means to be Neighborly, staying grounded and leading with honesty, kindness, and support to strengthen our community. He reflects what it means to be Original, forging bold paths with authenticity, creativity, and innovation. And every day, he carries a Winning Spirit, fueled by humility, grit, and teamwork as we pursue greatness together and celebrate victories with our crew and community. Jared isn’t just our mascot—he’s the living symbol of who we are at Rite NOW Home Services.

How did Jared become the face of our brand? Well, Jared is a real-life individual—and a 3rd generation home services contractor. From an early age, it was ingrained in him that working hard and caring for others are two of the most important things you can ever do in life. Today, that same spirit unites Jared and his parents, Joe and Tawnya Strittmatter, as they faithfully steward the growth and direction of Rite NOW Home Services together. Their shared calling is to provide an exceptional place where people can come together each day to make the world a better place. Our mascot was created in Jared’s image because he embodies the qualities of a servant leader—always striving to treat others with kindness and dignity.

Reviews That Speak for Themselves

Discover why hundreds of clients in Denton and beyond choose us. Read their satisfied reviews and experience the difference!

Excellent

Rite NOW Air Conditioning

Based on 71 reviews

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Robbie Stavinoha

Jace was a true blessing and we are so thankful to have gotten to meet him! Arrived early and on a holiday to get us cooled off fast! He was detailed and very professional and is a great person to have on your team!

Response from the owner:Thank you Robbie for the wonderful review, as well as your business. We’re so glad Jace took great care of you and we hope take care of your future HVAC & plumbing needs.

Anthony Zuniga

He explained everything extremely well and did a great job. Great personality as well. Felix was also great.

Response from the owner:Thank you so much Anthony for the great review for Jace & Felix. We’re so grateful for your business and feedback. We look forward to taking care of your future HVAC and plumbing needs!

DJ Singleton

Had an issue with my AC unit leaking water from the furnace side of the unit. Submitted a request on Yelp and immediately got a response from Rite Now Home Services. I always look at the company reviews and read them carefully before selecting a business. RNHS had all 5 star reviews, plus had a tech nearby that could be at the house in 30 min. I scheduled the appointment and immediately received a text with Jace's bio and information. 5 minutes later, I received a phone call from Jace with his ETA.

Jace arrived at the home, introduced himself and we discussed the issue I was having. He immediately diagnosed the problem, solved the issue and was very thorough in explaining what happened, and how to potentially prevent this from happening again. As most companies do, they have service plans. They didn't push this on me, I asked about one. I happily signed up for the plan and happy I did so with them. Great to have such great customer service.

Thanks for a wonderful experience Jace and the team at Rite Now Home Services.

Response from the owner:Thank you so much DJ, for the incredible review and 5 star rating. We’re honored to have earned your business and trust and look forward to taking care of your future HVAC & plumbing needs. We will be here if you need us!

IJ Rivera

I really appreciate the work the Rite Now technicians did. Initially we worked with Jace, who showed up promptly, was respectful and knowledgeable. Later his field supervisor Felix came by to ensure everything was going well. They identified the issue with our AC unit and provided a quick solution. I’m glad we called them today because, this could have become a much larger problem within a few days (ceiling was already being noticeably damaged). Thank you!

Response from the owner:Thank you for trusting the RITE NOW team! We’re grateful for your business and feedback for Jace & Felix. We look forward to taking care of your future HVAC and plumbing needs.

Jonathan Newman

Felix was great!
On time, courteous, professional, and efficient. Very fair price for seasonal service, helpful suggestions and great phone/text communication and online portal.

Response from the owner:Thank you so much Jonathan for the phenomenal feedback for Felix and the RITE NOW team. We’re grateful for you business and look forward to taking care of your future air conditioning, heating, and plumbing needs.

Todd Murray

JJ was terrific. He diagnosed, advised, and repaired my water heater so I didn't have to replace the set saving me thousands.

Response from the owner:Thank you for trusting the RITE NOW team TODD! We’re grateful for your business and feedback for JJ. We look forward to taking care of your future HVAC and plumbing needs.

Bill Fenwick

I was pleasantly surprised with my service from Jeff at RITE NOW. He came quickly and found that my HVAC still had time left on its warranty. He went out of his way to get the parts quickly and had me back up and running in no time. I thought it was going to be a miserable weekend without air conditioning but he saved the day.

Response from the owner:Thank you for trusting the RITE NOW team Bill! We’re grateful for your business and feedback for Jeff. We look forward to taking care of your future HVAC and plumbing needs.

Robert Miller

Technician, Jace Harrell, was prompt, courteous, knowledgeable and efficient. Would definitely recommend him, as well as the company, to neighbors in HOA, etc. This company keeps military and first responders at top of their list. Will definitely keep information for future use/reference herein.

Response from the owner:Thank you so much Robert for the fantastic rating and feed back for Jace! We’re grateful for your service and honored to serve you. We appreciate the recommendation!

Nicole Bennett

Jace was very professional, very knowledgeable and did a very thorough job examining all problems identified and explaining the issues and cost. Would highly recommend both Jace and Rite Now for any and all concerns pertaining to A/C issues.

Response from the owner:Thank you so much Nicole for the wonderful rating and review for Jace and RITE NOW! We’re so grateful for your business and look forward to taking care of your future HVAC & plumbing needs.

Secsee One

I woke up Monday morning to a water puddle in my laundry room. I initially thought the water was coming from the washer But in my effort to dry it up.I could tell the problem was goingna.Be a little more involved because the water was coming from my walls. And the A/C unit was right above that wall so I feared the worst. So I went online and reported my issue and I had several companies reach out to provide their services. So I just took a chance and I am so glad that I did . My service technician Mr. Jace was excellent. His customer service was exceptional. The last company I used tried to upsell me on an entire house reduct. Thankfully Mr. Jace didn't do that...he identify the problem and explained it in layman's terms. He answered all my questions. He made me feel like my issue was now his issue and he would resolve it as if this was his home. And I got an extra bonus... his superviser Mr. Felix stopped by. I found this to be very impressive because I truly felt like a priority with this company and that they cared. I don't know who the owner is but they have hired some amazing people. So thank you Mr. Jace & Mr. Felix And I look forward to working with you and your company with my future A/C and Plumbing needs.

Response from the owner:The RITE NOW is honored to have earned your business and trust! We’re grateful Felix and Jace took such excellent care of you and we appreciate your business. We hope to take care of your HVAC & plumbing needs in the future.

Our Core Values

N – Neighborly In our galaxy, everyone is a neighbor. We stay grounded when it matters most by leading with honesty, kindness, and support to build strong, lasting connections in our community.
O – Original We forge our own path among the stars, guided by authenticity, creativity, and innovative solutions that keep us shining bright.
W – Winning Spirit We fuel each mission with humility, grit, and teamwork—pursuing greatness together while celebrating the victories of our crew and community.